Thursday, May 23, 2013

Are Free Credit Card Terminals Really Free?


Total Merchant Services was one of the first companies out there that started offering their merchants a free credit card terminal along with their credit card processing services. When we started, our competition could not understand how we could do this. At the time it would not be unusual to sign a lease on a terminal that cost $300 and end up paying thousands more than it is worth. Other people sold the equipment with a 100%+ mark-up. This is what our competition could not understand: they were making money on credit card terminals hand over fist and we were giving them away?!?!

“How is this possible??”- asked the competition. Many different scenarios unfolded as the competition attempted to also offer a free credit card terminal to their merchants. Some decided that the only way that they can offer a free credit card terminal and still make as much as leasing or selling the credit card equipment would be to raise the fees. They increased batch fees, transaction fees and added annual fees to offset the upfront monies they were so used to receiving from each merchant. Did Total Merchant Services do this to offer the credit card terminal for free? No, since I was already working for Total Merchant Services at the time that the free credit card terminal program was reviled, I know that the fees remained unchanged. 

In rolling out the free terminal placement program, as the merchants representative I was still able to offer the same great pricing that we offered prior to the program. Some of our competition still does not understand this and tell their prospective merchants that it is “never free”, attempting to sell or lease to them an overpriced terminal. Total Merchant Services stands behind our free credit card terminal program. So what’s the catch? There is no catch, no hidden fees, no annual fees, no cancellation fees, all with our low cost pricing backed by our meet or beat guarantee. We want you to have the best credit card terminal available simply because when your business thrives, so does ours.

For more information on our free credit card terminal programs click on one of the following links:

Get one of the following state-of-the-art countertop terminals: Ingenico iCT220, or Verifone Vx520 in our counter-top free terminal program. (A $399 value)

Get a free state-of-the-art wireless terminal: Ingenico iWL255  (A $599 value)

Get an Authorize.net online payment gateway for free along with your merchant account. (A $99 value)

Free Groovv POS System - Powerfully Simple Point of Sale 
You have a choice of our Groovv Storefront, Groovv Restaurant, or Groovv Tablet.

Enable your smartphone to process credit cards. Credit cards can be swiped or keyed in manually to your phone. (A $49 value)

If you have any questions feel free to contact me at any time at 800.51.TOTAL / 800.518.6825. Have a fantastic day!